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TM
Location
Kansas City Metro
Missouri
United States
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The Story.
Innovator(s)
The goal is to evaluate the effectiveness of KU’s International Affairs social media content to 16 to 21-year-old students and develop a social media plan for how to best reach this audience. Through our marketing efforts, the aim is to increase the number of international students who attend KU, as well as the number of U.S. students who attend KU, as well as the number of U.S. students who travel abroad and engage with KU’s global programs. Our solution includes a thorough social media plan that states and explain what type of content will receive the most engagement for this targeted audience. The next steps would be to create a prototype of social media content for various types of social media platforms that can be used as an informational source for 16 to 21-year-old students.
Problem
Evaluate the effectiveness of KU’s International Affairs social media content.
Solution
Developing a social media plan that maximizes engagement with 16 to 21-year-olds.
Target Market
16 to 21-year-old students
Societal Impact
Increase the number of international students who attend KU, as well as the number of U.S. students who engage with KU’s global programs.
Next Steps
Create a prototype of social media content for various platforms.
Reflection
Use of Backer Contributions
We are not currently accepting financial contributions from our voters. This pitch is part of the ProX competition.
Community Feedback
Here's what community partners, backers, and judges for this pitch have shared so far...
Nice work! Consider selling to my elementary school. :)
5/3/2023
Nice work so far!
3/3/2023
3/3/2023
Nice pitch!
10/5/2022
Thank you to our voters and backers!
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Judge's Rubric
1- Did not do
2- Little evidence
3- Some requirements met
4- Most requirements met
5- All requirements met
1- Did not do
2- Little evidence
3- Some requirements met
4- Most requirements met
5- All requirements met
1- Did not do
2- Little evidence
3- Some requirements met
4- Most requirements met
5- All requirements met
1- Did not do
2- Little evidence
3- Some requirements met
4- Most requirements met
5- All requirements met
1- Did not do
2- Little evidence
3- Some requirements met
4- Most requirements met
5- All requirements met
Total
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Thank you for encouraging young innovators!
Community Feedback
Thank you so much for volunteering to provide feedback in this very unique pitch competition!
Your comments will be public after being approved by the educator.
Thank you for encouraging young innovators!
